The Art of Custom Signs: How to Make Your Business Stand Out

Custom signs are not only great ways to express your brand, but they also have functional value as well. As their name suggests, custom signs can be designed specifically to work in the environment they will be placed in, making them more effective at catching the attention of potential customers than traditional signs that are more one-size-fits-all.

Why Having Custom Signs Will Increase Traffic

To get your business noticed, there are a number of steps you can take. One of these is custom signs that will catch your customer’s eye and make them more likely to stop and look at what you have on offer. The problem with many businesses is that they fail to think outside of their box and rely too heavily on whatever products they happen to be selling at any one time. This means that if customers aren’t looking for those products, they might not even notice your store or brand. However, if you invest in custom signs with consistent branding, then people who walk past your store or visit your website will immediately know what it is you do – and why they should buy from you instead of someone else.

Combining Colors, Logos, and Fonts

Before designing you sign it’s critical to understand how colors, logos, and fonts work together.

When designing a custom sign, it’s critical that you understand how colors, logos, and fonts work together. If you put them together in a way that has no connection or meaning behind it, your sign is going to be aesthetically appealing — but not very functional. Knowing how these elements will combine is key to designing effective signs.  A good designer can help you choose which combinations are most effective for your brand. But, don’t be afraid to take matters into your own hands either; creating some mockups at home with some paper and pencil can go a long way toward helping you determine what works best for your brand.

Making The Right Choice with Materials

When it comes to custom signs, people often don’t realize how many choices they have. If you are looking for attractive and long-lasting signs, you should consider your choice of materials carefully. The location of the sign will also help to determine the material you should use.

Letting Experts Create the Perfect Sign For You

You don’t have time to figure out how best to market your business. Let a professional do it for you! If you have any interest in growing your business and brand, it’s important that you look into getting custom signs.

At BSC Signs we specialize in designing and manufacturing custom signs to fit your business needs perfectly. Contact us today and we’ll help you design a custom sign that will make your business stand out from the crowd.

Playful Custom Signs Fabricated for Inclusive New Playground

LuBird’s Playground, located in Aurora, is an inclusive and accessible playground at Stanley Marketplace and the only one of its kind in the area. The team at BSC Signs worked together with the LuBird’s Light Foundation to make custom signs for this fun, exciting, and one-of-a-kind project. 

FABRICATED LETTERS & SIGNS

The fabricated letters and signs were custom-designed, cut in steel, and mounted directly onto the arches and donor walls. They compliment and strengthen the park’s décor, and the overall view adds an exciting spark to the kids’ play area. The exterior signs help attract kids and adults alike and invite them to enjoy a fun-filled family time.

Flat-cut metal letters can be customized in multiple font sizes, styles, and finishes.

THE MATERIALS USED

Flat-cut metal letters can be customized in multiple font sizes, styles, and finishes and are available in a huge variety of metals, such as stainless steel, aluminum, Cor-Ten steel, bronze, and brass.

THE MEASUREMENTS

Fabricated stainless steel letters can range from 4 inches to 36 inches tall while being ½ inch to 5 inches thick. 

THE CUTTING PROCESS

Depending upon the project at hand, the faces of these letters are cut using high-power water jets or laser cutting systems. The letters are then shaped by hand.

TYPES OF FINISHES

They can either be rail or stud mounted and are available in brushed, mirrored, polished, and painted finishes.

GET A QUOTE FOR YOUR OUTDOOR CUSTOM SIGN FABRICATION PROJECT

Come visit us or browse our gallery for inspiration for your next custom sign to increase your company’s brand awareness. Our team will assist you through the entire process, from the initial design to the final execution and installation. If you’re interested in getting a quote for your business, please contact us at BSC Signs today.

Custom Fabricated Neon Sign For a Retro Vibe

GO RETRO WITH A NEON SIGN

Are you looking to add some retro flair to your restaurant, bar, or retail space? Neon signs are not just a sign of the past; they are very much still popular and relevant today, and they are an easy way to create a welcoming atmosphere. When you’re getting ready to order your custom neon sign, keep these factors in mind:

Colorado neon signage
Neon signs for a Retro Vibe

NEON OPTIONS

The two most popular materials for neon signs are glass tubes and LED neon. The material you choose should depend on how much you are willing to spend and what look and feel you are going for. Glass tubes have a more traditional look and have a classic glow, but they require more maintenance and can be more costly to repair. LED neon signs are more durable and require less maintenance, making them a more cost-effective option in the long term. We will make sure it looks authentic no matter which one you choose!

DESIGN

Sure, neon lights are cool, but to make a neon sign that is an instant classic, you need to consider how you will use it in your space and your desired message. Will it be an accent piece hung up on a wall? Or will it be an extension of your brand identity standing alone in front of your store? The answer to this is crucial and will help guide the design process. Custom fabricated neon signs can be made in your desired letter types, styles, and fonts, with that classic neon illumination. 

GET A CUSTOM NEON SIGN FOR YOUR COLORADO BUSINESS

Custom signage gives your brand its identity and highlights its uniqueness. If you have a logo or sign design in mind, contact us at BSC Signs today, and our experts will work with you to design the perfect neon sign to compliment your business.

A Pole Sign Boosts Visibility And Your Brand Profile

Pole Signs

A pole sign can raise your brand profile, literally and figuratively. Whether you’re located in a high-traffic area, rural area, or housed on a large piece of property, the pole sign can be custom fitted to suit your situation. Their versatility and cost-effectiveness make the pole sign a highly attractive solution for any business.

Reasons To Choose A Pole Sign

In places where you are competing for attention with other businesses nearby, the pole sign can lift your brand and get you the recognition and awareness to drive traffic and increase sales. 

Custom Pole Signs
At 25-feet, this is our biggest pole sign yet!

Because a pole sign is a free-standing cabinet sign that sits atop a pole, it becomes a much more efficient solution to fit small spaces while still having a big presence. 

On the flip side, in more rural areas or when your business sits on a large piece of property, a pole sign can signal to motorists from a distance, like a beacon that attracts and guides consumers to your location.

Cost-Effective

Many clients are trying to decide between the two most popular free-standing signs – a monument sign vs. a pole sign. In terms of cost, the pole sign is much easier on your budget compared to the more structurally and architecturally complex monument sign.

In terms of visibility? Well, nothing quite beats the pole sign.

Increase Visibility

Regardless of location, the pole sign significantly increases visibility. The large double-sided cabinet sign raised up offers an unobstructed view of your brand and logo from every direction. 

With LED illumination, the pole sign can boast 360-degree visibility 24/7. Not many signs can say that!

Placement and Permitting

Unless we’re installing the pole sign near an easement, special permitting is not required in most cases. This is also an attractive quality of a pole sign. In many situations, the city may require a pole sign, rather than another type of sign, so it is an easier process to get started.

Before we start the installation and dig, we always do our due diligence and make the right calls to the city to ensure the installation won’t disrupt any power or water lines. 

Most cities require the sign to sit at least 10′ back from the property line. It’s important for the pole sign to have a little space and some room to maximize visibility. You also have to consider the installation requirements.

There has to be room for our team to hydro-power a hole for the pole that tends to be between 2-4′ wide and 3-10′ deep.  Our initial site survey will give us better clarity about the size and scope of the project, and we’ll be able to provide informed guidance on the best steps forward for your custom pole sign

Customizing Your Pole Sign

The size of the pole sign should be proportionate to your location and your business. While we understand the desire to go as big as possible, you also want the sign to look good and make a great impression. 

Suppose a pole sign is comically large compared to your small business or comically small next to a giant warehouse, parking lot, or corporate campus. In that case, it will feel unnatural, which will affect the way consumers view your business.

We’ve fabricated custom pole signs that vary in size from 10′ to our most recent pole sign project – a 25′ pole sign with LED lighting incorporated into the cabinet signs. 

It’s all about balance and proportions, and we’ll help you find that sweet spot. 

Get A Custom Pole Sign For Your Colorado Business

If you’re wondering if a pole sign is right for your business, talk to our fabrication and design team about your vision, requirements, and objectives. We’ll give you unbiased and professional advice. 

Contact BSC!

Custom Sign Fabrication To Reinforce Your Brand

Custom Sign Fabrication for Black Hawk Tramway Project

Branding is part of every decision we make, from our personal brand, business brand, and even our local city brand. Creating an aesthetic that resonates with the values and personalities of your target audience, residents, and tourists are good for business and can positively influence the reputation of your entire city or town. Local businesses, landmarks, and attractions need to flow with the style and tone of the city. Custom sign fabrication allows your brand to shine through and create visual cohesion with the local land and cityscape.

Custom Sign Fabrication

You can fabricate custom signs to bring highlight your town’s history, draw attention to important landmarks, and create a rich, signature look that compliments your town. Whether you’re looking to add directories or wayfinding signs to improve the flow and function of historic landmarks, public outdoor spaces, city projects, or private ventures, finding the appropriate aesthetic to reinforce your brand is crucial.

Custom Sign Fabricatin for Winding Park Path
We helped design and custom fabricate multiple signs for Stepping Stone Community in Parker, CO. These signs are made from 1″ thick laser-cut steel with a Japanese brown faux rust finish.

Wayfinding Signs and Directories

Our team loves to tell a story through signs, finding the right style, materials, and aesthetics. Signs should be informative and have personality and add value to the environment. 

Wayfinding signs and directories, as well as other free-standing signs, are fully customizable, from the style of posts your use to frame the panel sign and the graphics created for the panel. 

Environmental Graphics

Environmental graphics are any signs and graphics that transform their environment and create a strong brand identity. Each sign and graphic should tell a story and create emotional connections with the public beyond simply providing information or directions. 

Architectural elements are also considered in every design to compliment the local architecture, city skyline, or Colorado’s classic mountain ridges and natural scenery. 

Reinforce Your Brand With Custom Sign Fabrication

Whether you need custom signs and graphics to elevate your town or city brand or compliment the local surroundings and environment, our design and fabrication team can help from idea to installation. 

We’ll help you find the right style to reinforce an existing brand aesthetic and weave your brand aesthetic into the local landscape with environmental graphics and architectural design.

BSC SIGNS is an award-winning full-service licensed sign contractor and custom fabricator based in Broomfield, Colorado. We design, build, and install signage for businesses and organizations in Denver Metro, Boulder, Colorado Springs, and throughout Colorado and southern Wyoming. 

Custom Signs Inspire Confidence and Improve Brand Reputation

Custom Signs and Custom Fabrication

If your brand is an intangible concept that encompasses your mission, vision, and values. Signs and graphics are the tangible tools used to communicate your brand message in unique and captivating ways. Work with our design and fabrication team on custom signs. We’ll find ways to separate your brand from the competition, improve brand reputation, and, ultimately, drive more sales. 

Custom Signs Bring Out Your Brand Personality

Your brand is more than a logo or your primary products and services; it is the soul of your business. Custom signs are the physical embodiment of your brand. Signs should create visual and identifiable markers, illicit positive associations, and attract and engage consumers on an emotional level. 

Custom Signs and custom sign fabrication
A fabrication overview. This is where the magic happens!

Consumers have a choice in who they choose to support. They may need your products and services, but they choose you because they connect with your brand. Our job is to find the qualities that represent your brand and project your brand personality, image, and unique selling point to your target audience.

Consistent Branding

We specialize in visual marketing, bringing your brand to life in our state-of-the-art fabrication facility. Before we begin the fabrication process, design specialists will sit with you to understand your brand and target audience. 

The branding solutions we choose must be consistent across the board. Consistency strengthens your message and makes a stronger impact. When you are consistent in style, tone, and messaging, it shows confidence in your brand, which, in turn, inspires consumer trust and confidence. 

Visual Brand Identifiers

Every brand has visual identifiers, like a signature color, font, symbol, and imagery. Our job is to take each of those identifiers and use them consistently in all branding solutions. While creativity is a big part of what we do, recreating your exact font, symbols, imagery, and color require precision and skill. 

We ensure that your signature font, colors, and imagery are instantly recognizable and become synonymous with your brand using cutting-edge technology and high-quality materials. 

Get Custom Signs and Branding Solutions

We make your brand come to life in our state-of-the-art fabrication facility, finding unique solutions, materials, and techniques to create visual representations of your brand. Our team will oversee every aspect from idea to installation for a seamless process and exceptional results. 

If you’re looking for custom branding solutions to strengthen your brand identity, contact us today!

BSC SIGNS is an award-winning full-service licensed sign contractor and custom fabricator based in Broomfield, Colorado. We design, build, and install signage for businesses and organizations in Denver Metro, Boulder, Colorado Springs, and throughout Colorado and southern Wyoming. 

Benefits of Faux Neon Signs for Colorado Businesses

7Eleven Neon Sign

From specialized fonts to large glowing images, neon signs have been driving business and enriching city landscapes for many decades. That being said, for Colorado businesses, neon signs have also suffered under the pressure of our extreme weather conditions. Fortunately, modern-day technology has given us a solution for delicate neon signs: Faux Neon Signs!

Neon signs

There’s no sign that is more classic than a neon sign. Neon signs are versatile, colorful and provide unlimited creative solutions to bring out your brand personality and attract attention. However, for a neon sign to live outdoors and serve as exterior signage, the delicate glass tubes have to be completely encased or mounted inside the windows not to succumb to hail and extreme temperatures. These limitations have been frustrating signmakers and business owners for years. 

Faux Neon Signs
Would you have guessed this sign for Illegal Pete’s was faux neon if we hadn’t told you?

Faux neon signs do not have those same limitations. With faux neon, business owners carry the visual effect of neon signs without the worry of broken glass and constant sign repair and maintenance. 

But, what exactly is a faux neon sign? In short, it has versatility, functionality, performance, and tell-tale bright, bold colors, without the delicate glass tubes and the gas that create the neon colors. Instead, faux neon is LED lighting and custom-formed acrylic tubes that mimic the style of classic neon signs. 

Benefits of Faux Neon Signs

Besides being made from a studier material, there are benefits that any business owner should find attractive. 

  1. Visibility – They have a cleaner and crisper appearance, shine a bit brighter, and are more visible in the daytime and nighttime. 
  2. Energy-saving – Cost is always a factor with any sign design. LED signs require less energy, less power, and fewer electrical supplies.
  3. Reduced service – LED has a long life span and is more resistant to weather and damage.
  4. Availability – Neon bending is an art. Additionally, materials are becoming limited in supply and colors.

If you want the classic look of a neon sign, but not the maintenance and the energy requirements, contact our team today about faux neon signs.

BSC SIGNS is an award-winning full-service licensed sign contractor and custom fabricator based in Broomfield, Colorado. We design, build, and install signage for businesses and organizations in Denver Metro, Boulder, Colorado Springs, and throughout Colorado and southern Wyoming. 

Denver’s Premier Full-Service Sign Company

Full-Service Sign Company

Since 1999, BSC Signs has been delivering the most attractive signs to the Colorado community with the highest standards of quality and customer satisfaction. No matter what your signage project is about, we have all the qualified staff, premium materials, tools, and high-end technology to get the job done in a fast and efficient way, including custom sign designs, in-house sign fabrication, and sign installation of all types.

When Talking about Custom Signs, We Are Simply the Best!!!

When it comes to customs signs in Colorado, there is no project too big or too small for us. We have been delivering outstanding signs for all types of small, medium, and large size businesses all over the state. Thanks to our professionalism, attention to detail and unparalleled customer services, most of our clients are recurrent and only trust us for their commercial signage needs.  

All of our qualified team receives continuous staff training through the International Sign Association Accredited Training Programs, and we maintain a $5 million Liability Insurance policy which allows us to work in all Colorado shopping centers.

customs signs in Colorado

Colorado’s Finest Signage Company at Your Service

At BSC Signs, we want to become your ally in helping you design great signage products for your marketing or advertising campaigns, creating positive first impressions on your target audience that can increase your sales.

During our more than 18 years in business, we have made thousands of signs that can be seen in Denver, Broomfield, Thornton, Boulder, Brighton, Westminster, Arvada, Lakewood, Wheat Ridge, Golden, Aurora, Littleton, Colorado Springs, Louisville, Lafayette, Longmont, Loveland, and Fort Collins.

Browse our website to learn more about our products, services, and see completed projects in our gallery. Or contact our customer care representatives today and request a free estimate so we can get things started and combine your ideas and needs with our experience to take your business to the next level.