Month: May 2018

Designing and building a cool, eye-catching, unique business sign is not easy at all. It is a complicated mixture of different tasks and steps that should be meticulously handled in order to ensure its efficiency and success. Most business owners understand this and invest a lot of time and money into getting the best results. Nonetheless, many forget the last step of their signage project, spoiling all efforts and hard work done.

There are so many different aspects that many business owners fail to comply with the local signage permits. It is a more common issue than many might believe, but failing to comply with your local signage permits could translate into major delays in your project, resulting in extra expenses.

Understanding your signage requirements and permits

After so much hard work, the last thing one expects is a legal problem that spoils your investment and dreams.  Failing to comply with your local permits could become a huge issue. Every city has its own sign code associated with it, and within that, different zoning areas have their own code requirements. Some may include:

• Sign Classification (information point or instruction point)
• Traffic
• Planning permissions
• Local authority/County Council restrictions
• Optimum visual impact with display points and positioning
• Design including material, size, font color etc.
• Health & Safety including identification of any residual hazards and/or risks
• Government legislation

The best way to avoid any last minute legal problem is, hiring a professional signage company that takes care of your permits from the beginning. In fact, the best companies like BSC Signs, start their customer’s signage designs taking into consideration the city codes. BSC Signs is licensed in over 60 Colorado Cities—including the entire Denver Metro area. Therefore, we are familiar with each city code and use them during the design process to ensure we don’t create a sign that gets denied by the city. Contact Us today, and get your signage project on the right track.

Commercial signs are essential elements required in order to ensure the success of any business. The marketing word is fierce and volatile; its fast-changing rhythm is virtually impossible to follow. Nonetheless, there are simple marketing tricks like a cool, eye-catching business sign design. A well-designed commercial signage will effectively work for a long time, but failing in its design, will scare away even the most faithful customers.

When creating a design for your business signage, it is important to consider different elements like color, typography, location, size, among many others, making them flow harmoniously together. At BSC Signs we have been offering the best signage solutions to U.S. citizens for decades.  Today we would like to share some important and handy tips to design a cool, original and effective commercial signage for your business.

Keep it simple

Business signage should be eye-catching, but readable. Simplicity in the design is better, especially if you are exploring ideas. When designing, keep in mind your brand’s essence, target audience, and business image.

Color combination

When selecting your signage colors keep in mind your services and business image, mission and goals. Avoid using more than 3 colors and try to keep combinations simple.

Color contrast is essential in order to ensure its readability. In most commercial signage you will find graphics and text, therefore it is important to select colors based on the information and graphics you will be displaying. According to the Advertising Association of America, the most visible color combinations in signage are white on blue, black on white, black on yellow and yellow on black. This could give you a good start.

Location

The other essential element to consider as well as, the colors, size, shape, design, and information to be displayed, is the location. This step should be taken care of from the beginning. The right location will also determine the right choice of colors and size, making the sign noticeable to your customers. For instance, you could use large fonts if your sign is placed near the road. This way, drivers will be able to read it from a distance.

As you can see designing an efficient commercial sign is not an easy task, but thanks to BSC Signs you can get the best signage solution that suits your budget. After a thorough needs analysis meeting we decide on the most effective and economical sign system to fit both your needs and your budget, taking into account all aspects of the project. Contact Us today and learn more.